A importância da motivação: um estudo de caso na RN Tintas

Abstract

The aim of the study is to analyze the level of motivation of the employees in RN Tintas company using theoretical and practical approaches (methods). The theoretical research was based on academic literature in order to structure the topics on organizational behavior, motivation and motivation theories, emphasizing the Maslow's hierarchy of needs theory. Moreover, a survey made in november of 2015 involving 25 employees at RN Tintas was used with explorative and descriptive purposes. This survey was carryed out using closed-ended questions, based on the primary and secondary needs in Maslow's pyramid. Its main purpose is to get a description of the company's staff and to evaluate their motivational aspects. Once the data was collected and processed, the results pointed that the RN Tintas' staff is well-motivated. The primary and secondary needs in their satisfactions showed the contribution of these needs to motivate the workers to perform their duties in the workplace. Despite of the positive results, topics such as salary adjustment, employment stability, career growth expectations, recreation opportunities and professional goals were identified as points for improvements and requires company's particular attention. To conclude, this study signals its importance to the researcher, profession, company and academic field, for the promotion of discovery, contribution of the identified motivational diagnostic and as reference to forthcoming research, leaving the door open to future progress in unveiling the human behavior.