Ética na qualidade do atendimento ao cliente: uma pesquisa bibliográfica

Abstract

The present research aims to identify the importance of ethics in the quality of customer service. Of the qualitative and exploratory type aiming and aiming to make explicit each subject addressed. We used the research methodology of bibliographical nature, theoretical reference in publications such as books, periodical articles, studies available on the internet. Most relevant result, the perception that ethics is essential for quality care.