Estudo preliminar de um SPA imersivo baseado nos princípios e estratégias da neuroarquitetura

Abstract

This paper presents the architectural design of an immersive spa, developed based on the principles and strategies of neuroarchitecture. The proposal aims to create an environment that promotes the physical and mental well-being of its users, considering the interactions between architecture and neuroscience to positively influence emotions and behaviors. Located at Ponta Negra, Natal/RN, the spa incorporates sensory elements such as lighting, ventilation, vegetation, and acoustic control to provide a relaxing and invigorating experience. The study includes an urban analysis, local conditions, and requirements for comfort and accessibility, proposing an innovative space that explores the potential of neuroarchitecture to enhance the health and life quality of its visitors, as well as to boost local tourism for both the city and the neighborhood in which it is situated. Through this, the project proposes an architectural innovation that responds to the demands of contemporary life in urban areas and offers a wellness retreat within the dynamics of a tourist region.